The company is a textile products, trade, industry as the mainstay of the production and trade oriented enterprises!
| Brand building for the three major contribution to the economy of Jiangsu |
| Release date：2016-6-15 News sources： |
| Pan Xiansheng, deputy director of Jiangsu provincial economic and Trade Commission, 22, to participate in the brand of the line, the news reporter, said the role of the brand is not only to enhance the visibility of enterprises and products. The development of Jiangsu''s independent brand has played a role in promoting technological innovation, extending the industrial chain, forming industrial agglomeration and so on. Promote technological innovation. Brand enterprises in the cultivation of independent intellectual property rights, at the same time, a high starting point for the introduction and digestion and absorption of international advanced technology, generally has a strong innovation and R & D capabilities. Chunlan Group, fasten group has state-level R & D center, not only for enterprises to research and development of new products, but also bear the national technology tackling projects, projects such as the "Torch Plan". Nearly 200 of Huarun products, float glass enterprises Shuangdeng power kept the international advanced level. Extended industry chain. Brand enterprises pay more attention to the integration and allocation of resources, to promote the common development of the upstream and downstream enterprises, to achieve the interaction of the brand economy and economies of scale. Huajia group with silk products brand effect, the implementation of capital operation, the acquisition of printing and dyeing enterprises, expand the production of clothing, realize the scale advantages of the brand, by single Filature Factory gradually developed into set of silk reeling, weaving, garment in one of the silk industry chain integrity of the enterprise group. Formation of industrial agglomeration. Brand enterprises can improve the organization of the surrounding enterprises, to promote the development of supporting industries, the formation of regional characteristics of the industrial agglomeration. Wujiang silk, Nantong textile, Zhenjiang tools and other industrial agglomeration effect is obvious. According to reports, Jiangsu province from 1994 to promote the brand strategy. By the end of 2005 a total of 100 Chinese famous brand products, 25 Ministry of Commerce focused on nurturing and development of the export of brand-name products; has 918 brand-name products in Jiangsu Province, Jiangsu Province, 55 key cultivation and development of export brand. The total sales of these famous brand enterprises, the total profits and taxes accounted for 25% and 28% of the whole province. |